Since there is now legislation makes it easier for Internet providers, such as AT&T and Verizon, to collect and sell information such as your Web browsing history and app usage here are a few ways you can protect yourself.
Back Ground on the Bill
What kind of personal data do internet service providers want to use?
Your web browsing patterns contain a treasure trove of data, including your health concerns, shopping habits and visits to porn sites. ISPs can find out where you bank, your political views and sexual orientation simply based on the websites you visit. The fact that you’re looking at a website at all can also reveal when you’re at home and when you’re not.
If you ask the ISPs, it’s about showing the user more relevant advertising. They argue that web browsing history and app usage should not count as “sensitive” information.